NEW YORK - Jennifer Lopez is no stranger to reality television: She's made cameos on Fox's "American Idol" and MTV's "DanceLife," which she produced, about six aspiring dancers struggling to make it.

But this time, the full attention will be on J.Lo.

Lopez has signed on to star in an unscripted series for TLC following the stylish actress-singer-dancer-businesswoman as she juggles her career with mommy duty.

Lopez, 39, who has three fashion lines, is also an executive producer on the TLC program, which will show the star launching a new fragrance to add to her collection of namesake perfumes.

"Jennifer is unbelievably passionate about life and will be an incredible role model for our audience," TLC President Angela Shapiro-Mathes said.

Lopez said: "I'm looking forward to sharing this exciting journey together."

The diva is the latest in a long line of celebs venturing into reality TV. Her predecessors include Paris Hilton, Ashlee Simpson, Britney Spears, Ozzy Osbourne and his family, and exes Whitney Houston and Bobby Brown.

TLC said this week it has also made a deal with Kelly Ripaand her husband, actor Mark Consuelos, that gives the network the first dibs on unscripted projects the couple could develop under their production company Milojo Prods.

Ripa, 37, the perky co-host of "Live With Regis and Kelly," will also host an upcoming series for TLC.